GRID Tactical Tuesdays

Upcoming Events

Manage "Building a Standout Value Proposition with Smart Commission Tiers

Special Guest: Heather Caine
Date: March 3, 2026
Time: 8:30 AM EST

In a crowded market where every agent claims to be “full service,” how do you actually stand out—without racing to the bottom on commission? Heather Caine, broker-owner, luxury specialist, HGTV alum, and creator of the NAR-recognized Style to Design platform, is here to show you exactly how.

Drawing on 20+ years in real estate, staging, and design, Heather will walk you through how to build a memorable, design-forward value proposition and package it into clear commission tiers that sellers understand and appreciate. You’ll see how top-producing agents are using technology, Reality Staging, and Reality Renovations to justify premium fees, sell faster, and create raving-fan clients in any market.

If you’re tired of fee objections and want sellers to see you as the obvious choice, this GRID Tactical Tuesday is for you.

What You’ll Learn

- How to define a clear, differentiated value proposition using design and staging

- A simple framework for building commission tiers that align with your services

- Ways to leverage Style to Design’s tech tools to win and keep more listings

- How to present tiered options so sellers focus on value—not just price

- Practical tweaks you can implement this month to sell listings faster and for top dollar